Sr Customer Mktng Specialist (Finance)

Sr Customer Marketing Specialist

As a Senior Customer Marketing Specialist aligned to the Honeywell Building Solutions (HBS) business, you will play a crucial role in driving customer engagement and loyalty through the development and regional execution of marketing campaigns for growth. Core to this role will be building effective product marketing, content marketing and sales enablement assets to empower regional marketing teams to drive demand for software and service offerings. Your ability to comprehend customer needs, analyze market trends, and deliver impactful campaigns will strengthen customer relationships, enhance brand perception, and contribute to the overall success and profitability of the company. If you are a dynamic and self-motivated individual with a passion for customer marketing, this is an exciting opportunity to contribute to Honeywell's global success.

KEY RESPONSIBILITIES

• Enabling the multi-fold New-Product-Introduction software launches associated with the HBS s portfolio. Aligning with our launch processes and tools to ensure messaging, marketing assets, sales enablement and regional readiness for launch are achieve on-time and in compliance with relevant marketing global design models

• Work with cross-functional teams, including sales and offering management, to understand customer and dealer needs, value proposition, personas, and the customer decision journey to develop targeted marketing campaigns

• Work collaboratively with the regional marketing teams responsible for HBS s to keep them abreast of the offering portfolio, business goals for their respective regions, and assets / enablement needs to empower them to achieve their business goals.

• Develop and collaborate with regional team members to support the execution of customer marketing strategies to drive customer engagement and loyalty

• Work with sales teams to understand customer needs and develop appropriate sales enablement to enable full-funnel impact

• Analyze market trends and customer data to identify opportunities for growth

• Look externally to competitor offerings, competitor marketing activities, to be a subject matter expert regarding how we can differentiate our marketing strategies to most effectively reach respective audiences

• Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement to help empower the regions to achieve AOP goals.

• Utilize marketing automation tools and CRM systems to optimize campaign performance and track customer interactions

• Manage relationships with external vendors and agencies, ensuring deliverables are met on time and within budget

• Work with creative services to develop compelling marketing collateral and assets

• Stay up-to-date with trends and best practices in customer marketing, bringing innovative ideas to drive continuous improvement and increase personal functional excellence

The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates.

Benefits Language:

In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit: https://benefits.honeywell.com/"Fantastic career opportunity for a Sr Customer Marketing Specialist in Atlanta, GA. Join our successful team at Honeywell."YOU MUST HAVE

• 6+ years of experience in customer marketing or related roles, with a proven track record of developing and executing successful marketing strategies.

• Strong analytical mindset with the ability to interpret data and make data-driven decisions.

• Experience with marketing automation tools and CRM systems.

• Strong problem-solving skills and ability to think creatively.

WE VALUE

• Experience of applying technology and service marketing with an industry lens eg. education, healthcare, airports, data centers and/or premium commercial

• Software product marketing

• Cross regional experience, working with team members across the globe to collaborate and achieve an outcome together.

• Experience with marketing automation tools and CRM systems

• Strong analytical skills with the ability to interpret data, measure results, and make data-driven choices

• Results-oriented mindset, as we are driven by achieving measurable outcomes and exceeding targets

• Excellent communication and people-oriented skills, with the ability to build relationships, effectively convey ideas and influence key stakeholders

• Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement

• Customer-centric mindset, as we prioritize understanding and meeting the needs of our customers.

• Excellent organizational and problem-solving skills to successfully support multiple projects simultaneously

• Dynamic and self-motivated individuals who thrive in a fast-paced environment

• Positive attitude and willingness to embrace change

• Bachelor's degree in Marketing, Business, or a related field.

About Us

Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments - powered by our Honeywell Forge software - that help make the world smarter, safer and more sustainable.